Rental Market Studies for both Market-Rate and Affordable (tax credit) units

MarketPointe Realty Advisors and its research staff have been working with developers and acquirers of apartment projects for more than a quarter century in an effort to assure the appropriate economics for a new or existing project or a project to be repositioned in the marketplace. The MarketPointe research team has been actively involved in projects from initial concept through the marketing and rent-up stages and understands what is required to achieve sustained cash flow, low turnover and resident satisfaction.

During the course of an apartment market study, we perform the following research:
  • Analysis of the overall apartment market to assess its strengths and weaknesses.
  • A rigorous analysis of the strengths of the subject property — demographics, changing socio-economics, and potential new events in the neighborhood that would have an effect on the projectís economics .
  • An in-depth survey of existing apartment projects, looking for unsatisfied market niches .
  • Research of new or rehabilitative apartment projects in the pipeline.
Based on this analysis, we develop recommendations that include:
  • Unit mix and sizes
  • Rental rates and premium schedule
  • Interior features and amenities
  • Recreation and resident services facilities
  • Parking arrangements
  • Staffing and management
  • Absorption pace

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